Apple Gives Hidden App Features Their Own Rule
The revision follows the discovery of 62 disguised gambling apps in Brazil this summer. Apple had already acted against similar software, but says the October change simply clarifies a ban that was previously part of rule 2.3.1.
Hidden Functions Now Covered by Rule 2.5.19
Apple’s October 16 announcement moved the restriction into the Software Requirements section. The wording covers undocumented functions deliberately kept out of sight during app review.
Developers caught hiding such features risk removal from the App Store and termination of their accounts. The policy applies across app categories, including gambling.
Betting Sites Hidden Inside Everyday Apps
In July, 9to5Mac found betting sites opening from apps advertised as games and utilities. The apps showed their usual screens outside Brazil, but a Brazilian connection could bring up gambling pages.
Further checks brought the total to 62, with some apps carrying ratings suitable for all ages. Apple said it had investigated 25 similar apps before the story appeared and closed their developers’ accounts. It did not specify whether those cases were part of the 62.
A betting licence would not excuse an app being presented as a weather tool during review. Apple also expects developers to show reviewers the same functionality that users will receive.
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