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Betting Technology Generates 82% of Sportradar Q3 Revenue

Betting Technology Generates 82% of Sportradar Q3 Revenue
Sportradar made nearly €297 million from betting technology and services in the third quarter of 2026. That was almost 82% of its total revenue. The division also accounted for roughly 91% of the company's year-on-year revenue growth, according to a calculation based on its latest financial results.

Sportradar published the figures on November 3. The report also details new agreements with prediction-market companies, although most of the group’s revenue growth still came from its established betting business.

Betting Accounts for €63.9M of Revenue Growth

Sportradar’s November 3 financial report puts group revenue at €362.5 million for the three months ended September 30, up 24% from a year earlier.

The two business divisions developed at different speeds:

  • Betting Technology & Solutions – €296.7 million, up 27% year-on-year;
  • Sports Content, Technology & Services – €65.8 million, up 11%;
  • Total group revenue – €362.5 million, an increase of €70.5 million.

Betting Technology & Solutions contributed €63.9 million of that increase. By 15M’s calculation, the division generated 90.6% of the group’s additional revenue compared with Q3 2025. Its share of total revenue rose from 79.7% to 81.8% over the same period, a gain of 2.1 percentage points.

There was a slight quarterly reversal, though. Betting represented approximately 83% of Sportradar’s revenue in Q2, as 15M previously calculated.

Betting & Gaming Content brought in €242 million, up 37%. The IMG ARENA acquisition contributed to that increase. Managed Betting Services fell 3% to €54.7 million, with sporting results weighing on trading margins.


Polymarket Deal Reaches More Than 20 Competitions

Sportradar expanded its Polymarket agreement during Q3. The deal now covers more than 20 leagues and competitions, including the Bundesliga, Euroleague Basketball and Grand Slam tennis events.

The company also signed agreements with prediction-market brokers and market makers. Marketing & Media Services revenue reached €50.7 million, up 15%. Sportradar cited higher affiliate spending by sportsbook and prediction-market customers among the drivers. It did not disclose a separate revenue figure for prediction markets.


US Sales Climb 47%

US revenue rose from €66.6 million to €98 million. The country supplied 27% of group revenue in Q3, against 23% a year earlier.

Sportradar identified prediction-market expansion as one of the factors behind the US increase. Its full-year 2026 revenue forecast remains at €1.518 billion to €1.533 billion.

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Olga is an iGaming editor and writer with hands-on experience in the industry since 2023. She covers industry news, operator updates, product launches, and key developments across the global gambling market.

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