AskGamblers Company Profile – Leadership, Partnerships, and Global Operations

Category
Location
Employees
Founded
Rating
Global Reach
Portfolio
Languages Supported

About AskGamblers

AskGamblers is the go-to spot for everything related to iGaming, starting its journey back in 2006 in Belgrade, Serbia. The site fills you in on casinos, offers tips for slots, provides a way to air your grievances, and shares news for gamblers all around.

Since 2009, the complaint system has enabled players to get back over $74 million.

People worldwide rely on this site for reviews and tools aimed at protecting players, making it a choice for casino information across regions.

Mission and Business Focus

AskGamblers is dedicated to enhancing content quality and player knowledge, all to support users and maintain its reputation in the industry.

Mission and Business Focus
  • Independent Casino Reviews: The editorial crew produces assessments of casinos, evaluating things like licenses, game choices, payment options, and responsible gambling measures
  • Complaint Resolution Service: This method tackles player issues with operators, recovering over €74 million for users since 2009
  • Multi-Language Localization: Content is customized for users through translations and localized guides
  • Data-Driven Analytics: Tools track operator performance, user behavior, and market trends
  • Video Content Production: Multimedia offerings include game tutorials, operator interviews, and educational resources

Primary Market Focus

AskGamblers concentrates its efforts on numerous regions, each featuring player groups and opportunities for casino reviews and dispute resolution.

Primary Market Focus

The History of AskGamblers

Igor Šalindrija launched AskGamblers in Belgrade back in 2006, aiming to build a review platform that safeguards players. Much has changed since those days.

  1. 2006Founded in Belgrade, Serbia, by Igor Šalindrija
  2. 2016Catena Media purchased the company for €15 million
  3. 2023Gaming Innovation Group acquired the service for €45 million
  4. 2023Integration into the Gentoo Media Inc. spin-off setup started
  5. 2024Gentoo Media Inc. completed the spin-off transaction

Founders & Key People AskGamblers

A small team takes care of it – mostly writers – with some operations staff ensuring the site runs smoothly.

Executive Leadership Team

Igor Šalindrija

Founder
Started AskGamblers in 2006 in Belgrade and established the complaint resolution system

Dijana Radunović

Managing Director
Oversees editorial direction, ensures regulatory compliance, and drives growth

Ownership Structure

The company structure reflects shifts and management supervision within the affiliate gaming scene.

  • Parent Company: Gentoo Media Inc. holds AskGamblers as of 2024, following its separation from Gaming Innovation Group (GiG);
  • Corporate Group: This brand operates under Gentoo Media Inc., a media company functioning separately from GiG’s operations;
  • Acquisition History: GiG bought the brand in 2023 for €45 million and later transferred it to Gentoo Media Inc. during the 2024 spin-off.

Offices & Headquarters AskGamblers

The main office can be found at Omladinskih brigada 90v in Belgrade, Serbia, where it all began in 2006. They also operate from locations throughout Serbia and beyond.

Main Office Locations

Global Reach & Workforce Distribution

The AskGamblers team operates from locations and job types:

  • The main office is in Belgrade, Serbia, housing teams on-site;
  • Around 30 team members manage editorial duties and handle complaints;
  • Approximately 40% of the workforce works remotely, while 60% are present on-site;
  • The company recruits talent from 8 countries across Europe and nearby regions.

Licensing & Regulatory Info AskGamblers

AskGamblers operates as an affiliate and informational service, not a gambling operator. The company doesn’t possess any B2C or B2B gambling licenses. It abides by advertising guidelines laid out by organizations like the UK Gambling Commission and the Malta Gaming Authority.

The steps we take to safeguard data adhere to GDPR guidelines. The site shows its affiliate disclosures clearly and promotes responsible gambling practices. Compliance also means following rules that protect consumers, along with media regulations that affect how things operate. This approach allows AskGamblers to spread casino reviews and tools for players all over the world.

Business Partnerships AskGamblers

AskGamblers builds connections to share casino reviews, slot tips, and help with player issues wherever they arise.

Software and Tech Partners
  • They manage a system for handling complaints, recovering over €74 million for players from 2009 to 2026; their data tools enhance site performance and keep users interested
Casino Operators and Networks
  • Licensed casinos globally team up with AskGamblers to reach players
  • NEXT.io works together on industry events and initiatives
Integrated Brands
  • Gentoo Media Inc. acquired the brand in 2024 after it ended its tie with Gaming Innovation Group, which combined casino affiliate properties into one business

Contact Details AskGamblers

Here’s how you can reach out to the company for media inquiries and job openings.

John Robery
Author of the review
John Robery
Content writer
John is an experienced content strategist. He has nearly a decade of experience in creating highly valuable online content that informs and inspires. John is a co-founder of 15M, and the Managing Partner of Belianin.
Author Profile

Have you enjoyed the review?

Reviews

Leave Review
(0)

Min 10

0/1200

How do you rate?

Recommendations

More Companies for You

Licensing, Partners, and Global Presence

BGaming

0.0
0 reviews
  • Games provider
BGaming operates independently after its spin-off from SoftSwiss as an independent B2B casino content provider in 2018. BGaming was a pioneer in the development of Provably Fair mechanics for players who want to verify the fairness of every round of their favorite games. All their games accept different cryptocurrencies. Currently, BGaming has a portfolio of over 250 games and distributes them to over 3,000 online casinos.

Punters Lounge

0.0
0 reviews
  • Community
Punters Lounge Company Profile – UK Betting Community, Affiliate Media, and Responsible Gambling Focus About Organisation Brief Overview Punters Lounge is a UK-based online betting community and gambling media platform, widely recognized as the first large-scale betting forum established in the United Kingdom. Launched in the mid-2000s, the platform has evolved from a discussion-driven forum […]

Neteller

0.0
0 reviews
  • Fintech
Neteller is a brand that provides digital wallets and payment options and is part of the Paysafe family. Since its founding in 1999, Neteller has let users load funds, shop online, send money, withdraw cash, explore various payment methods, and obtain the Net+ Prepaid Mastercard when available. For companies, Neteller serves as a wallet-based option for making and receiving payments, linking up with the Paysafe payment network.

SDLC

5.0
1 review
  • Software Development
SDLC Corp Company Profile – Global Engineering Services, Partnerships, and Awards About Organization Brief Overview SDLC Corp is a software development company founded in 2015. The company operates with a global presence across the USA, UK, UAE, India, Australia, and Canada, delivering tailored software and AI solutions. Key Business Metrics Team Strength: 250+ certified developers […]
See all Companies