Cherry Play Company Profile – Leadership, Partnerships, and Global Operations

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About Cherry Play

Started in 2024, Cherry Play engages in crafting online slots and casino games for licensed operators. They supply games to operators worldwide for a flat fee, using technology to simplify the process. Content reaches regulated markets across Europe, North America, and Latin America using Bragg Gaming’s network.

Mission and Business Focus

This studio actively supports licensed operators everywhere. Cherry Play creates content for the regulated iGaming industry:

Mission and Business Focus
  • Offers a flat-fee licensing choice instead of revenue sharing
  • A distribution setup designed for B2B partners
  • Slot designs driven by data to keep players hooked
  • iGaming content for regulated markets
  • Expanding their footprint across Europe, North America, and Latin America

Main Market Focus

The studio focuses on operators in three regions by working with Bragg Gaming:

Primary Market Focus

The Journey of Cherry Play

Cherry Play appeared in the iGaming space in 2024 as a B2B content studio centered on slot creation. In 2025, they partnered with Bragg Gaming Group to extend their influence in regulated markets worldwide.

  1. 2024Cherry Play launched as a studio for iGaming content
  2. 2025Announced a collaboration with Bragg Gaming Group
  3. 2025Unveiled first slots through Bragg's RGS platform
  4. 2025Distribution kicked off in Europe, North America, and Latin America

Founders & Key People Cherry Play

The Cherry Play group comes with years of experience from studios known for crafting regulated slots and B2B distribution. They prioritize the B2B aspect, allowing them to pay attention to what operators need without getting distracted by retail concerns.

Executive Leadership Team

Olga Bajela

Chief Executive Officer
She comes from Bragg Gaming Group, bringing experience in slot development, obtaining regulatory approvals, and building B2B relationships in Europe and North America

Offices & Headquarters Cherry Play

Cherry Play is situated in Malta, which acts as both its legal and operational hub. Distribution reaches regulated areas by teaming up with partners, steering clear of the hassle that comes with running multiple offices. The arrangement enables expansion in Europe, North America, and Latin America without needing to establish a new office.

Main Office Locations

Licensing & Regulatory Info Cherry Play

Cherry Play provides slot games supported by licenses and certifications from Bragg Gaming Group in different regulated markets. This partnership enables the studio to connect with companies in regions that fulfill the necessary standards. Here are some regulatory points to keep in mind:

Regulatory Bodies & Compliance Measures
  • Game certification – Bragg Gaming Group thoroughly examines each new slot prior to launch, ensuring it satisfies required specifications and fairness criteria
  • Compliance across regions – Thanks to Bragg's existing licenses, the content can be offered in Malta, the UK, selected US states, and other regulated areas
  • Focus on fair play – The slots are crafted with responsible gaming principles, providing protections for players
  • Ready for operators – Licensed operators can access certified content via Bragg's network

Business Partnerships Cherry Play

These alliances position Cherry Play as a B2B content studio. The company relies on Bragg Gaming Group for certifications, adherence to regulations, and extends its services globally using a Remote Gaming Server setup. This collaboration makes entering regulated markets a breeze, avoiding the hassle of obtaining licenses.

  • Distribution & setup: Bragg Gaming Group delivers RGS technology, oversees certification, and collaborates with licensed operators in Malta, the UK, certain US states, and other regulated markets;
  • Online casino operators: Thanks to Bragg’s network, Cherry Play can engage with licensed operators across Europe, North America, and Latin America without the usual negotiation headaches;
  • Future partnerships: Operators in regulated markets searching for online slots and iGaming content mark the next phase for growth as the company aims to broaden its current offerings;
  • Compliance partners: Bragg Gaming Group takes care of all the necessary regulatory documentation, fairness assessments, and any changes required for content rollout.

Contact Details Cherry Play

For business inquiries or to chat about partnerships, get in touch with Cherry Play through email or platforms like LinkedIn. Contact options are limited since the studio operates online with its designated distribution partner.

John Robery
Author of the review
John Robery
Content writer
John is an experienced content strategist. He has nearly a decade of experience in creating highly valuable online content that informs and inspires. John is a co-founder of 15M, and the Managing Partner of Belianin.
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