Betcris Company Profile – Licensing, Markets & Strategic Partnerships

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About Organisation

Brief Overview

Betcris is a regulated online and retail gambling operator with strong roots in Latin America and a growing presence in European markets. Offering sportsbook, casino, live dealer, poker, and horse racing, Betcris operates both online platforms and over 100 physical betting shops. Known for its compliance and sports sponsorships, Betcris continues to expand internationally.

Key Business Facts:

  • Industry: iGaming / Sports Betting / Retail Gaming
  • Business Model: B2C with B2B elements
  • Ownership: Private
  • Founded: 2006 (Betcris brand)
  • Headquarters: San Jose, Costa Rica (operational); Malta (registered)
  • Products: Sportsbook, Casino, Live Casino, Poker, Horse Racing
  • Operating Entity: TV Global Enterprises Ltd
  • CEO: JD Duarte

Mission and Business Focus

  • Latin America Leadership: Strong presence across regulated LATAM markets
  • Expansion: Growth in Europe (Poland) and Africa (Nigeria, Kenya)
  • Sports Partnerships: Sponsorship deals with top leagues and clubs
  • Omnichannel: Integration of retail shops and online platforms
  • Compliance: Regulatory adherence and responsible gaming

Company History & Founders

Year Founded and Evolution

Year Milestone
1985 CRIS (Costa Rica International Sports) founded by Ron “Cigar” Sacco
2006 Betcris brand officially established
2010s Expansion of licensing and LATAM market footprint
2021 Launch of operations in Poland under local licence
Present Ongoing global expansion with new partnerships and sponsorships

Key People / Founders

  • JD Duarte – CEO
  • Ron Sacco (historical) – Founder of CRIS, Betcris predecessor

Ownership

Betcris is privately held and operated by TV Global Enterprises Ltd, registered in Malta. It is not affiliated with NetBet Enterprises Ltd.

Licensing & Regulatory Info

Active Gaming Licences

Country Regulator
Malta Malta Gaming Authority (MGA)
Poland Polish Ministry of Finance
Mexico General Directorate of Games and Draws
Ecuador National Lottery of Ecuador
Panama, Peru, Dominican Republic Various local regulators
  • IBIA Member – Integrity standards
  • Anti-corruption & responsible gaming measures

Offices & Headquarters

Main Office Locations

San Jose, Costa Rica Core operations and regional HQ
Malta Ewropa Business Centre, Level 3, Suite 704, Office A, Dun Karm Street, Birkirkara, BKR9034
Retail 100+ shops across El Salvador, Panama, Dominican Republic, and more

Global Reach

Betcris is dominant in Latin America and expanding across Europe and Africa, offering multilingual platforms and regionalised services.

Business Partnerships

Sports & League Partnerships

  • MLB: Official Latin American betting partner
  • NFL: First official sportsbook partner in Latin America
  • Mexican Football Federation (FMF): Official betting site
  • Brazilian Clubs: Sponsor of Ceará and Fortaleza
  • Regional Leagues: Sponsorships across LATAM

B2B & Technology Partnerships

  • Worldpay: Payment processing
  • LivePerson: AI-driven Spanish-language customer service
  • BetConstruct: B2B platform partner
  • SIS Betting: Horse racing & greyhound content

Contact Details

Company Address

Registered Office TV Global Enterprises Ltd, Ewropa Business Centre, Level 3, Suite 704, Office A, Dun Karm Street, Birkirkara, BKR9034, Malta

Corporate Information

  • Website: www.betcris.com
  • Customer Support: help@betcris.com
  • Careers: jobs@betcris.com
John Robery
Author of the review
John Robery
Content writer
John is an experienced content strategist. He has nearly a decade of experience in creating highly valuable online content that informs and inspires. John is a co-founder of 15M, and the Managing Partner of Belianin.
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