Team México Named Raiders Betting Partner in Mexico

The Raiders announced the deal on September 11. Team México operates a sportsbook and online casino for the Mexican market.

The partnership will include fan activations during the season. The Raiders said the agreement is aimed at building their presence among football fans in Mexico.

Team México Adds Raiders to Local Marketing Push

Team México already works with several Mexican sports and entertainment personalities. Its ambassadors include former boxing champion Julio César Chávez, Adrián Marcelo and Iván “La Mole” Fematt. Content creator Werevertumorro has also joined the brand’s roster.

The Raiders now give Team México another sports property to use alongside those personalities. That work has already moved onto the operator’s platform. Team México currently has a dedicated Zona Raiders section on its website, putting the NFL partnership directly in front of users rather than keeping it limited to external sponsorship branding.

Raiders Plan Fan Activations During the Season

Qiava Martinez, Senior Vice President and Chief Sales Officer of the Raiders, said the partners would “create meaningful new experiences for fans” and deepen the team’s connection with communities across Mexico.

Team México has not disclosed a campaign budget, acquisition targets or other performance goals for the partnership. For now, the visible rollout is limited to the new Raiders area on the operator’s site and the fan activations mentioned in the announcement.

That puts the NFL deal alongside Team México’s existing ambassador campaigns with Chávez, Marcelo, La Mole and Werevertumorro. The Raiders release did not provide details on individual promotions or dates for the planned activations.