Spribe-Aviator UK Ruling Limits New Launches in Three Markets

The November 6 ruling concerns two competing games sold under the Aviator name. The restrictions apply to new distribution arrangements, leaving room for operators that already carried the rival title.

Nine Markets Added, 28 Rejected

Spribe can now pursue its counterclaims in Canada, Colombia, Ghana, Italy, Kenya, Mexico, Romania, Serbia and South Africa. The High Court judgment allows allegations involving unfair competition, passing off and specified game graphics to be considered within the existing London proceedings.

The judge rejected the additional 28 countries. Spribe had provided insufficient evidence of its reputation and the alleged infringement in those markets. The court also refused to extend copyright allegations concerning text and graphics used in the game’s Provably Fair feature beyond the UK.

Existing Operators Can Keep the Rival Aviator

The interim restrictions are narrower than a complete ban. In Colombia, Romania and Serbia, Aviator LLC and its associated companies cannot expand the rival game onto new platforms under the disputed branding. Operators offering it on or before July 3, 2026, may continue.

Canada and Italy are covered by separate commitments requiring 28 days’ notice before a launch or targeted promotion. The court also called for at least two weeks’ notice of planned launches in the other 28 territories.

Superbet Switch Shows the Stakes for Suppliers

The judgment identifies a specific change in Romania. According to evidence presented by Spribe, Superbet stopped offering its Aviator game in early September 2026 and began carrying the competing version.

Another example involves a Flutter-owned operator in Brazil. The court records Spribe’s evidence of an agreement requiring that operator to give the rival game exclusivity by early December 2026.

The judge also found Spribe’s estimate of several million euros in losses from player confusion too high. The case returns to court in April 2027 over the effect of earlier Georgian judgments. The main trial is scheduled for October 2027.