Thailand Brings MonoMax Into World Cup Site Blocking Push

Thailand Brings MonoMax Into World Cup Site Blocking Push
Thailand’s Digital Economy and Society Ministry has added private-sector data to its World Cup enforcement work. The latest push targets illegal gambling sites and pirate broadcast links around FIFA World Cup 2026 coverage.

The country has broadened its approach in addressing the issue of illegal World Cup traffic through direct cooperation with the company behind MonoMax – Mono Next Public Company Limited. The ministry discussed the issue with Mono Next chief executive Nawamin Prasopnet. 

The timing is important. Major football broadcasts often drive traffic to illegal betting portals, mirror sites, and pirate streams.

Rights Holder Joins the Crackdown

Mono Next is the official rights holder in Thailand for FIFA World Cup 2026 and Premier League broadcasts. The company is expected to share monitoring information with the Illegal Website Monitoring Center to support faster blocking of infringing platforms. 

For the ministry, it adds another source of data at a point where speed is central to enforcement.


URLs Blocked Under Two Routes

From 10 to 24 June 2026, the ministry blocked or removed a total of 12,671 URLs related to online gambling and copyright violations. The figures show two enforcement routes. Some URLs were blocked through court orders, while others were removed through cooperation with social media platforms. 

Thailand is also using cooperation with social platforms, as illegal operators often rely on posts, pages, videos, and redirect links to keep traffic moving. This is where piracy and gambling overlap. A visitor looking for an illegal sports broadcast may be redirected to a gambling website that, in turn, might use World Cup content to attract visitors. Enforcement authorities face such intersections quite frequently.


Public Reports Remain Part of the System

The ministry further stated that monitoring is done on a 24/7 basis. The ministry has also maintained open channels for reporting from the public during the period of the tournament. People in Thailand can report suspected online gambling websites through the GCC Hotline 1111 ext. 87 or by email to the Illegal Website Monitoring Center.

Public reporting also has a practical role. It can help uncover smaller sites, language-specific posts, and links that may escape the first scan by monitoring systems or rights owners.


Enforcement Moves Closer to Live Events

The latest development reveals how Thailand is adapting its enforcement measures for live sports events. Taking down a domain once traffic has been shifted would not be as effective as coordinating with a rights owner before the traffic shift.

For gambling operators and traffic sellers outside the law, the risk is becoming wider. A site, a social page, a pirate stream, and a redirect link can now fall into the same enforcement file. For licensed broadcasters and media rights holders, the case shows that World Cup enforcement is moving from one-off blocking to faster response during peak viewing windows.