In the first quarter of 2026, Super Group generated revenue of $612 million, up 18% compared to $517 million a year earlier. Adjusted EBITDA witnessed a growth of 36% to $152 million, while profit for the period increased from $59 million to $86 million.
These figures came in the wake of a new reporting methodology adopted by the operator. In place of Betway and Spin segments, Super Group now reports performance for Africa and International markets.
Africa Takes a Larger Role
Revenue in Africa stood at $267 million, representing a 33% year-on-year increase. In terms of percentage contribution to reported segment revenue, Africa accounted for 44%, up from 39% in the same period the previous year.
The growth was driven mainly by iGaming, generating $190 million worth of Africa-based revenue. Sports betting saw an increase of 17% from Q1 2025, with total revenue of $77 million.
This split indicates the market dynamics. Super Group is often associated with Betway, its sportsbook brand. Meanwhile, the results highlight the role of casino-led growth in some regions.
According to Super Group, the new structure is going to be more reflective of how management reviews the business and allocates resources. It should also provide clarity on regional risk factors and opportunities.
International Revenue Also Climbs
The International segment contributed revenue of $339 million, an increase of 9% compared to last year. iGaming once again carried the weight for the company by growing by 11% to $299 million.
However, sports betting was weaker in the International segment. Revenue stood at $38 million, down 5%, while other profit-share revenue amounted to $2 million.
In the International segment, the Americas continued to be the largest contributor. The segment, which is largely made up of Canada, generated revenue of $195 million, growing by 5%. Revenue from Europe, however, grew faster by 18% to $113 million. Meanwhile, Rest of World revenue increased 7% to $31 million.
The company also reported earning $6 million from brand licensing fees.
Customers Reach Record Level
The number of average monthly active customers rose by 18% to reach 6.4 million. Additionally, Super Group ended the period with $422 million worth of cash and cash equivalents.
Currency translation weighed on the final comprehensive income figure. Super Group recorded a $21 million foreign currency translation loss, compared with a $17 million positive effect a year earlier. After this effect, total comprehensive income fell to $65 million, down from $76 million in Q1 2025. Even so, profit for the period increased.
Super Group maintained its financial guidance for 2026 unchanged. The guidance included at least $2.55 billion in annual revenue and adjusted EBITDA of more than $680 million.
Key Takeaways
Super Group had a strong quarter, but the significance of the new reporting goes beyond that. Africa is becoming harder to treat as a secondary market. If this pattern holds, regional casino growth may become one of the clearest indicators to watch in Super Group’s 2026 results.
