EstrelaBet just signed a partnership with Stats Perform, the sports data and AI company that powers betting markets worldwide. The Brazilian operator wants to boost its live streaming and statistics offerings through this collaboration.
Stats Perform brings serious data credentials to the table. Their Opta division provides the statistical feeds that most major sportsbooks rely on for player and team performance markets.
Altenar also plays a key role as an Opta-certified partner. They’ll handle market delivery across more than 90 competitions for EstrelaBet.
Why EstrelaBet needed this partnership
Brazilian customers expect comprehensive live betting options, especially for football. EstrelaBet was looking to create what they call “more diverse in-play betting opportunities” by combining video streams with real-time data.
The integration lets customers watch matches while placing bets on the same platform. That’s become pretty much essential for serious sportsbook operations these days.
“These investments were made specifically so that operators like EstrelaBet and partners like Altenar can create personalised, innovative and engaging sports betting experiences,” said Steve Xeller, Chief Revenue Officer at Stats Perform.
What customers get from this deal
EstrelaBet customers can now stream over 20,000 professional football matches annually through the Bet Livestreams service. Coverage spans 80 global competitions, including major leagues like Spain’s LaLiga and the English Football League.
The partnership also covers Carabao Cup matches, Concacaf tournaments, and South American leagues across Argentina, Colombia, Chile, Peru, Ecuador, Bolivia and Mexico. Selected Asian leagues made the cut too.
But it’s not just about watching games. The Opta data integration adds detailed player and team performance betting markets that weren’t available before.
Customers can now bet on individual match events like shots, fouls, and tackles. Altenar delivers these markets across 11,000 matches annually.
How this changes EstrelaBet’s competitive position
The combination of live streams with official sports data puts EstrelaBet on equal footing with larger international operators. Most serious sportsbooks already offer similar functionality.
EstrelaBet recently added itself to Brazil’s official list of authorised online gaming companies. This Stats Perform partnership helps them compete more effectively in that regulated market.
According to the operator, integrating live streams with official sports data creates better user engagement. The real-time video combined with statistical insights keeps customers on the platform longer.
Xeller expressed confidence in the partnership’s potential: “We look forward to seeing the results they achieve.”
For Brazilian football fans, this means access to significantly more live content and betting options than EstrelaBet offered before.