Kambi Company Profile – Sportsbook Software, Licensing, and Global B2B Partnerships
About Organization
Brief Overview
Kambi Group plc is a publicly traded B2B sportsbook technology provider offering modular and turnkey betting services to licensed gaming operators. Its platform supports everything from front-end delivery to pricing, compliance, risk management, and odds compilation.
| Business Type | B2B Sports Betting Solutions Provider |
| Ownership | Public Company (PLC) |
| Listed Exchange | Nasdaq First North Growth Market |
| Ticker Symbol | KAMBI |
| Core Offerings | Turnkey Sportsbook, Odds Feed+, Trading & Risk Management |
| Employee Count | 1,000+ globally |
Mission and Business Focus
Kambi operates exclusively in regulated markets, with over 98% of revenue coming from locally licensed jurisdictions. It maintains a pure B2B model to avoid operator conflicts and focuses on providing high-performance sportsbook infrastructure to top-tier brands.
Company History & Founders
Year Founded and Evolution
| 2010 | Established as Unibet’s B2B sports betting division |
| 2014 | Spun off from Unibet Group (now Kindred); listed independently in Sweden |
| 2018 | Enabled first legal online sports bet in the US post-PASPA |
| 2021–22 | Acquired Abios (esports) and Shape Games (front-end) |
| 2024 | Werner Becher appointed CEO; secured Nevada licence |
Key People / Founders
| Co-Founder & Chair | Anders Ström – also founder of Unibet (Kindred Group) |
| Co-Founder & Board Member | Kristian Nylén – served as CEO from 2010 to 2024 |
| CEO | Werner Becher – appointed July 2024; ex-Sportradar executive |
Licensing & Regulatory Info
Active Gaming Licenses
Kambi is licensed or certified in over 50 regulated jurisdictions, including:
- United States (including Nevada, New Jersey, Pennsylvania)
- Canada (Ontario)
- Europe (UK, Sweden, Netherlands, Romania)
- Latin America (Brazil, Colombia)
Regulatory Bodies & Compliance Measures
| Integrity | Member of International Betting Integrity Association (IBIA) |
| Security | Aligned with ISO 27001 certification principles |
| Fairness | eCOGRA certified for software reliability and compliance |
Offices & Headquarters
Main Office Locations
| Headquarters | Birkirkara, Malta |
| Europe | Stockholm, Uppsala, London, Bucharest |
| Americas | Philadelphia, United States |
| Asia-Pacific | Manila, Philippines; Sydney, Australia |
Business Partnerships
Platform and Software Providers
Kambi owns and integrates technologies from the following subsidiaries:
| Abios | Esports data, live odds, widgets |
| Shape Games | Custom front-end sportsbook interfaces |
| Tzeract | AI-driven trading technology and automation |
Operator & Affiliate Networks
- Major Operators: Unibet (Kindred Group), LeoVegas, ATG, Svenska Spel
- US Partners: Bally’s, Rush Street Interactive, Choctaw Nation, Wind Creek
- New Clients: Glitnor Group (Lucky Casino), KTO Group
Contact Details
Company Address
| HQ Address | Avenue 77, Triq In-Negozju, Zone 3, Central Business District, Birkirkara, CBD 3010, Malta |
Email / Phone
| Investor Relations | Mattias.Frithiof@kambi.com / +46 73 599 4577 |
| Press Enquiries | pressoffice@kambi.com |
| Sales Enquiries | sales@kambi.com |
| General Phone | +356 2792 2100 |
