Introduction
FanDuel Partners is the official affiliate program for one of the most dominant brands in the regulated US online gambling market. Initially launched as a Daily Fantasy Sports (DFS) pioneer, FanDuel has since expanded into Sports Betting and iGaming (Casino) following US market regulation after 2018.
This program suits affiliates, content creators, and media networks with targeted US traffic — especially those focused on sports content, betting insights, or state-specific gaming coverage. With flexible commission models and strong compliance standards, FanDuel Partners stands out as a top-tier choice for US-focused affiliates.
Affiliate Program Overview
- Program Name: FanDuel Partners / FanDuel Affiliates
- Official Website: affiliates.fanduel.com
- Brands: FanDuel Sportsbook, FanDuel Casino, FanDuel DFS
- Year Launched: Pre-2010 (DFS), expanded post-2018 (Sports Betting & Casino)
- Languages Supported: English (US-focused)
- Accepted GEOs: Regulated US states (e.g., NJ, PA, MI, WV)
- Verticals: Sports Betting, Casino, Daily Fantasy Sports (DFS)
Commission Models
- RevShare: Up to 35% of NGR per player. Commissions last up to 730 days (2 years) from referral. Reports note a lifetime cap of $1,000 per player.
- CPA: Tiered from $25–$35 per registration, with higher payouts for first-time depositors.
- Hybrid: Custom CPA + lower RevShare options available for select partners.
- Sub-affiliate Commission: Not standard; may be negotiated directly.
Payment Terms:
- Negative Carryover: No — balances reset monthly.
- Minimum Payout: $50
- Payout Frequency: Monthly (~10 days after month-end)
- Payment Methods: PayPal, Bank Wire Transfer, Check
Promo Tools and Dashboard
FanDuel Partners operates via the Income Access platform, offering robust tracking and analytics.
- Creatives: Banners, videos, text links, and exclusive campaigns.
- Deeplinks: Supported for directing traffic to specific landing pages.
- S2S Postback: Available through Income Access (confirm API/CSV access with manager).
- Real-Time Analytics: Detailed reporting on clicks, conversions, and NGR.
- Mobile Dashboard: Fully optimized for all devices.
Pros and Cons
Pros:
- Elite brand recognition and player trust in the regulated US market
- Strong commissions — up to 35% RevShare or high CPA
- 730-day cookie — among the longest in the industry
- Multiple verticals (Sportsbook, Casino, DFS)
- Reliable monthly payouts through several payment options
Cons:
- Restricted to licensed US states — no global traffic allowed
- Possible $1,000 RevShare cap per player
- Advanced tracking features limited to select partners
Reputation and Reviews
FanDuel Affiliates is one of the most trusted and reputable programs in the US. It receives top marks for transparency, reliability, and on-time payments.
Affiliates praise its strong brand power, high conversion rates, and consistent compliance. Review platforms often rate FanDuel 4.5/5 or higher, citing long-term stability and strong performance metrics.
Affiliate Support
- Personal Account Manager: Yes, assigned to verified affiliates
- Support Channels: Email and Income Access ticket system
- Responsiveness: Quick and professional
- Language Support: English only
How to Join
- Visit affiliates.fanduel.com
- Complete the registration form with your traffic and compliance details
- Wait for manual approval (several days due to regulatory checks)
- Access your Income Access dashboard, creatives, and tracking links after approval
Note: Affiliates must not promote offshore or unlicensed operators, per US regulations.
Conclusion and Recommendation
The FanDuel Affiliates Program is a premium choice for affiliates targeting the regulated US market. With up to 35% RevShare, long cookie duration, and a top-tier brand reputation, it offers high earnings potential and long-term reliability.
Best suited for:
- Affiliates with established US traffic sources
- Sports, Casino, and DFS content creators
Considerations:
- Limited to licensed US states only
- Compliance verification required before approval
FAQ
- Q: Does FanDuel Affiliates have a negative carryover policy? A: No — balances reset monthly.
- Q: Is FanDuel available outside the US? A: No, only in licensed US states.
- Q: Can I promote multiple FanDuel products? A: Yes, Sportsbook, Casino, and DFS can all be promoted under one account.
- Q: How long is the tracking cookie? A: 730 days (two years).
- Q: What is the minimum payout? A: $50 (varies by payment method).
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