Betsson Affiliate Program Review (2025) – Commissions, Payments & GEOs

Introduction

Betsson Group Affiliates is one of the most established and trusted affiliate programs in the global iGaming industry. Operated by Betsson AB — a publicly traded company with over 60 years of experience — the program provides affiliates access to a diverse portfolio of more than 20 brands, including Betsson, Betsafe, NordicBet, CasinoEuro, Rizk, and Guts.

The program performs strongly across both casino and sports betting verticals, with wide GEO coverage throughout Europe and Latin America. Its reputation for transparency, timely payments, and professional affiliate management makes it a top-tier choice for affiliates with established, high-quality traffic.

Affiliate Program Overview

• Program Name: Betsson Group Affiliates
• Official Website: betssongroupaffiliates.com
• Brands: Betsson, Betsafe, NordicBet, CasinoEuro, Rizk, Guts, and others
• Year Launched: Active for several decades (Betsson AB founded in 1963)
• Languages Supported: Multiple languages
• Accepted GEOs: Argentina, Brazil, Canada, Chile, Colombia, Croatia, Denmark, Estonia, Germany, Greece, Iceland, Ireland, Italy, Latvia, Malta, Mauritius, Mexico, New Zealand, Norway
• Verticals: Casino, Sports Betting, Poker, Gaming

Commission Models

• RevShare: Tiered up to 45% (official maximum, though some sources report up to 50%)
• CPA: Available on request; rates vary by GEO and traffic quality
• Hybrid: Custom CPA + RevShare deals
• Sub-affiliate Commission: Offered — a percentage of referred affiliates’ revenue

Payment Terms:

• Minimum Payout: €50
• Payout Frequency: Monthly, by the 10th
• Payment Methods: Bank Wire, Skrill, Neteller, or player account
• Negative Carryover: No

Promo Tools and Dashboard

Creatives Available:

• HTML5 banners, responsive landing pages, and campaign-specific creatives

Technical Features:

• Smart Links and Deeplinks supported
• S2S Postback available
• Real-time reporting for clicks, registrations, FTDs, and player activity
• API access upon request
• Dashboard powered by MyAffiliates — fully mobile-friendly

Pros and Cons

Pros:

• Competitive RevShare up to 45%
• No negative carryover
• Diverse portfolio of high-performing brands
• Low €50 minimum payout
• Reliable monthly payments from a publicly traded company

Cons:

• CPA deals require manual negotiation and approval
• Maximum RevShare may vary slightly by brand

Reputation and Reviews

Betsson Group Affiliates holds one of the strongest reputations in the global iGaming space. Affiliates consistently praise its transparency, high-converting brands, accurate reporting, and timely payments.

The program has received multiple industry awards, including EGR and SBC honors, underscoring its position as a trusted and reputable partner for long-term cooperation.

Affiliate Support

• Account Manager: Yes — assigned to each approved affiliate
• Support Channels: Email (support@betssongroupaffiliates.com)
• Response Time: Fast, professional, and proactive
• Languages: Multilingual support available

How to Join

1. Visit betssongroupaffiliates.com
2. Click Join Now and complete the registration form
3. Wait for manual approval (typically within 24–48 hours)
4. Access your dashboard and promotional materials upon approval

Conclusion and Recommendation

The Betsson Group Affiliates Program stands out as a top-tier opportunity for affiliates targeting regulated European and Latin American markets. Its strong brand portfolio, flexible commission structure, and no negative carryover policy make it ideal for long-term, reliable partnerships.

Best suited for:

• Affiliates with casino and sportsbook traffic
• Partners focusing on Tier-1 European and Latin American GEOs
• Affiliates seeking stability with a trusted, publicly listed company

Limitations:

• CPA deals require manual negotiation
• RevShare caps differ slightly between brands

FAQ

• Q: What is the minimum payout?
  A: €50
• Q: Does Betsson Affiliates have negative carryover?
  A: No — balances reset monthly.
• Q: What payment methods are supported?
  A: Bank Wire, Skrill, Neteller, or player account.
• Q: How often are payments made?
  A: Monthly, by the 10th.
• Q: Can I promote multiple brands?
  A: Yes — all brands are available under one account.