Betsson Affiliate Program Review (2025) – Commissions, Payments & GEOs

Introduction

Betsson Group Affiliates is one of the most established affiliate programs in the iGaming sector. Operated by Betsson AB, a publicly traded company with over 60 years in the gambling industry, the program gives affiliates access to a diverse portfolio of more than 20 brands, including Betsson, Betsafe, NordicBet, CasinoEuro, Rizk, and Guts.

The program is strong in both casino and sports betting verticals, with GEO coverage across Europe and Latin America. Its reputation for transparency, consistent payments, and professional support makes it a top-tier choice for affiliates with quality traffic.

Affiliate Program Overview

• Program Name: Betsson Group Affiliates
• Official Website: https://www.betssongroupaffiliates.com
• Brands: Betsson, Betsafe, NordicBet, CasinoEuro, Rizk, Guts, and others
• Year Launched: Affiliate program active for decades (Betsson AB founded in 1963)
• Languages Supported: Multiple languages
• Accepted GEOs: Argentina, Brazil, Canada, Chile, Colombia, Croatia, Denmark, Estonia, Germany, Greece, Iceland, Ireland, Italy, Latvia, Malta, Mauritius, Mexico, New Zealand, Norway
• Verticals: Casino, Sports Betting, Poker, Gaming

Commission Models

• RevShare: Tiered up to 45% (official max, despite some reviews mentioning 50%)
• CPA: Available on request, rates vary by GEO and traffic quality
• Hybrid: Custom CPA + RevShare deals
• Sub-affiliate Commission: Available; percentage of referred affiliates’ revenue

Payment Terms:

• Minimum Payout: €50
• Payout Frequency: Monthly, by the 10th
• Payment Methods: Bank Wire, Skrill, Neteller, player account
• Negative Carryover: No

Promo Tools and Dashboard

Creatives Available:

• HTML5 banners, responsive landing pages, campaign-specific creatives

Technical Features:

• Smart Links / Deeplinks supported
• S2S Postback supported
• Real-time reporting on clicks, registrations, FTDs, and activity
• API access available
• Dashboard powered by MyAffiliates, fully mobile-friendly

Pros and Cons

Pros:

• Competitive RevShare up to 45%
• No negative carryover policy
• Diverse portfolio of strong, high-converting brands
• Low €50 minimum payout
• Reliable monthly payments from a publicly traded company

Cons:

• CPA deals require negotiation and approval
• Maximum RevShare varies slightly by brand

Reputation and Reviews

Betsson Group Affiliates has one of the strongest reputations in the iGaming industry. Affiliates consistently highlight transparent reporting, high-converting brands, and on-time payments. The program also wins frequent industry awards, including EGR and SBC recognition, reinforcing its trusted status.

Affiliate Support

• Account Manager: Yes
• Support Channels: Email (support@betssongroupaffiliates.com)
• Response Time: Highly rated and proactive
• Languages: Multilingual

How to Join

1. Visit betssongroupaffiliates.com
2. Click Join Now and complete the registration form
3. Wait for manual approval (24–48 hours)
4. Access dashboard and promotional materials once approved

Conclusion and Recommendation

Betsson Group Affiliates is a premier program backed by one of the industry’s most reputable companies. Its wide brand portfolio, flexible commissions, and no negative carryover policy make it ideal for affiliates targeting European and Latin American markets.

Best suited for:

• Affiliates with casino and sportsbook traffic
• Partners targeting Tier-1 European and Latin American GEOs
• Affiliates seeking long-term stability with a trusted, public company

Limitations:

• CPA deals are not default and must be negotiated
• RevShare caps vary slightly by brand

FAQ

• Q: What is the minimum payout? A: €50
• Q: Does Betsson Affiliates have a negative carryover policy? A: No, balances reset monthly
• Q: What payment methods are available? A: Bank Wire, Skrill, Neteller, or player account
• Q: How often are payments made? A: Monthly, by the 10th
• Q: Can I promote multiple brands? A: Yes, all brands are accessible under one account